Sports world; Red Bull

It’s no secret that Red Bull has been the forerunner as far as how an energy drink company should run, but also how any up and coming company should market themselves. As if dominating the energy drink market wasn’t enough, Red Bull also delves into the extreme and action sports department as well. Red Bull has sponsored many athletes from extreme sports such as motocross and skateboarding, to more traditional sports like baseball and basketball, and also the more physically demanding of sports such as rock climbing, and biathlon. Besides dominating the energy drink market, Red Bull sponsored athletes dominate in their respective fields also. Continue reading